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Summer 2011  
Hello and welcome to our summer edition of excite! Since our last issue all the cievents offices have been buzzing with activity. As our Auckland office ensured clients travelling to the Rugby World Cup enjoyed first class New Zealand service and hospitality, their Australian colleagues worked with valued clients across all industry segments to deliver outstanding events and client experiences both domestically and internationally. We were delighted to assist with the planning and execution of the Australian 40th anniversary celebrations for one of our best known restaurant chains last month and we share some of the highlights with you in this issue. Executive Producer Kris Dalton worked with our client to help bring their ideas to life. You can read more about what drives Kris and her cicreate team and we've sourced special offers from IML and webcasting specialists at Staging Connections to provide additional ideas for engaging event audiences at your next event. Many companies continue to focus on initiatives to capture and retain new clients, boost sales results and improve staff retention. Sandy Botterill, head of ciloyalty, shares the top 5 success drivers. Please take a moment to look at our exclusive South African travel incentive offer or if you are planning to travel to the 2012 London Olympics read on for some helpful hints. As the end of 2011 is fast approaching I wanted to take a moment to thank all our clients and suppliers for your continued support. At cievents we genuinely appreciate the trust you place in us as an event partner and value every opportunity given to challenge the ordinary and together create something extraordinary. If you ever have any questions or feedback please don't hesitate to let me know. Natalie Simmons General Manager cievents natalie.simmons@cievents.com.au

  Natalie Simmons
    Gala event recognises a truly significant milestone  
 

Almost 12 months in the planning, cievents was delighted to be chosen to assist an iconic restaurant chain with the planning and staging of their 40th Australian anniversary.

Our team of production, event and design specialists worked with our client to bring 40 years of memories to life. 1200 guests including licensees, company executives, suppliers and long time employees gathered at the Sydney Conference & Exhibition Centre where high impact theming, delivered through clever staging and lighting enhanced by a mass of chandeliers and candles, transformed the exhibition hall for an evening of glamour, laughter and fun.

MCs Michael Caton and Deborah Hutton led guests on a trip down memory lane. Opening with the Brent Street Kids and the client's globally recognised mascot running through the room and performing on stage, indoor fireworks ensured the event kicked off with a bang. Video content capturing historic marketing campaigns and employee and customer feedback was interwoven with popular music of the era performed by a selection of great Australian Rock icons.

The launch of an inaugural Hall of Fame saw 21 recipients awarded for our incredible contribution over the past four decades. In a room filled with a spirit of generosity, IML technology supported an immensely successful silent auction raising much needed funds for the company's registered charity with results exceeding all expectations.

On a catwalk lowered from the ceiling, the journey through time continued with a surprise fashion parade showcasing the change in uniforms through the ages. With live entertainment, music and animated conversation continuing late into the night this was an evening that recognised the company's successful past and left guests with a real sense of its inspiring future.

"...fabulous room, awesome entertainment, loads of WOW! factor, and great recognition for our pioneers and heritage."

".....totally blown away, and massively impressed ....reminded me of the incalculable value of our social events....."

"All the feedback has been amazing with a real sense of pride and excitement around our heritage and a real sense of engagement in the future"



 
    Meet Kris Dalton - Executive Producer and head of cicreate  
 

She helps set the strategic blueprint for corporate events. She finds some of her best creative concepts in her dreamtime and together with her team she pulls out all stops to make every client event unique.

A melting pot of fresh ideas, Kris Dalton heads up cicreate with absolute passion. Her creativity has wowed event audiences worldwide. With a background in film and television, and having travelled since the age of 14, Kris Dalton found her ultimate job when she joined cievents in 2005 and established their production offering. "Events and travel is not a job. It's a lifestyle and I love it!" Kris says.

With offices in Sydney and Melbourne today, cicreate is a hive of activity with several teams of exceptional producers and production managers working closely with clients on both domestic and international events. "In the past few months alone we've delivered over 30 major events for 10,000 guests in Paris, Singapore, Vietnam, Hamilton Island and across all of Australia's major capital cities."

Creating memorable experiences, turning an empty space in to a visual smorgasbord, and working with great entertainers like Guy Sebastian, Jimmy Barnes and David Campbell or inspirational speakers like Richard Branson or Lance Armstrong are all part of the job. However Kris is quick to explain "What gives me the greatest buzz, is hearing audiences talk of their amazing experience and knowing we got it right!"

Looking for fresh ideas to create a special company event or celebrate a significant milestone? Contact:
kris.dalton@cicreate.com
T +61 2 9923 8892
M +61 411 799 942



 
    Increase your ROI, strengthen the impact of your message
  or extend the reach of your event by taking it FROM STAGE TO SCREEN...
 
 

Event communications is at a tipping point of change with the technological age offering new avenues for powerful communication and client or employee engagement. Put simply, webcasting now allows companies to stream video and audio content to an unlimited audience. Webcasting is evolving the structure of events adding impact, interactivity and interest.

Staging Connections has worked with some of the nation's leading brands to successfully extend the reach of their event. Just last year, Australia's leading healthcare organisation used webcasting services to encourage greater involvement in an employee award program that culminated in a gala awards night. On the night there were seven locations from which the event was webcasted, seamlessly transitioning from site to site as each event was announced. This webcast alone led to a 300% increase in the number of employees involved in the program.

How can you evolve your events with Webcasting?

•   Live webcast your Annual General Meeting to shareholders and journalists who can't attend the
    event location.
•   Deliver a corporate communication simultaneously around the state, country or across the world.
•   Bring your new product launch to life with rich video content engaging not only those who attend the
    physical event but reaching a whole new audience.

For your opportunity to evolve your next event with webcasting contact kris.dalton@cicreate.com, and enter the draw to win a free webcast*. Offer available until February 2012.

*Please contact for full terms and conditions



 
    Win your own IML system pack  
 

With the launch of the new IML Click & ViewPoint Express system, IML is pleased to offer any client of cievents the opportunity to own your own IML voting package. The first person to book and include an interactive IML solution at their next event will win a full system pack of 10 IML Clicks with IML ViewPoint Express.

The IML Click, combined with the user-friendly IML Viewpoint Express software, is the most intuitive and easy to use PowerPoint voting system available. Perfect for training, boardroom meetings, workshops, staff induction, evaluation, surveys ,even charity auctions.

IML has been creating award-winning interactive handsets and softwares for meetings and events worldwide for over 20 years. They have taken their collective knowledge and experience and packaged it into the most user friendly and cost-effective system perfect for internal use and smaller meetings.

To enquire about making your next event interactive, please contact kris.dalton@cicreate.com



    ciloyalty's Top 5 Success Drivers  
 

The last decade has seen many companies focus on initiatives to capture and retain new clients, boost sales results, and improve staff retention.

So what makes a successful loyalty, incentive or recognition program? Head of ciloyalty, Sandy Botterill, explains that while every program is different, there are five main factors that underpin success every time!

Knowing your goals

By truly understanding your business needs and what behaviours you are trying to shape, we can strategically develop a program that meets your specific objectives.

Understanding your organisational culture

It's important we have a clear picture of your business culture to ensure that the incentives offered will deliver the appropriate results. For example, if your business has a strong team culture, the incentives will need to be team-based rather than individualistic in nature.

Communication, communication, communication

Great communication is vital when creating a successful loyalty and incentive marketing program. This relates not only to communication between ciloyalty and our clients but also between your business and your own staff and/or customers.

Capturing the success metrics

We always start with the end in mind and agree on the best metrics to track a program's success. This enables clear articulation of the overall value your organisation receives from the implementation of a specific program.

Feedback

It is imperative to seek feedback from program participants to appreciate their overall experience and clarify if the rewards were in line with their expectations thus ensuring optimal program effectiveness.

A well designed and implemented loyalty or incentive marketing program can have a huge positive impact on your business. If you would like to learn more about ciIoyalty's keys for success and how they can be applied to your business please contact:
sandy.botterill@ciloyalty.com
T +61 2 9923 8893
M +61 478 300 388

 
    6 Day Aspirational South African Incentive  
 

Amazing travel experiences have consistently proven to be one of the most powerful employee incentivisation tools and South Africa continues to be an inspiring destination.

Our South African partner, Dragonfly has worked with local suppliers to provide clients of cievents with an outstanding exclusive offer. Click here to read more about the five star sensory feast delegates will enjoy.

This offer represents exceptional value and a saving of $600 per person.

For more information or to check on travel date availability please contact:
alyssa.oconnell@cievents.com.au
T +61 2 8121 2750
M +61 401 761 656



 
    Are you set for the London Olympics?  
 

So you're planning to be in London for one of the world's biggest events - the 2012 Olympic Games! Here's what you can expect, and what you need to do, if you want to hold your own corporate event in London at the height of all this action!

A whole season of celebration

London will not only be abuzz during the peak Games period of 27 July - 12 August; the festivities will be in full swing throughout the summer with other iconic events like Queen Elizabeth's Diamond Jubilee (June), Wimbledon (June-July), Notting Hill Carnival (August) and London Fashion Week (September). 2012 is going to be one of London's busiest summers ever, which means you need to get organised now! Hosting your event before or after the peak Games period will make your planning a little bit easier.

Flights and accommodation - are you locked in?

Availability of flights and hotels is limited and prices may rise as demand spikes, so if you haven't yet booked, it's time to get cracking! While new hotel properties are coming onto the market, many have already allocated rooms. Remember that cievents can make your bookings at the best available rates.

Venue options

If you want to book a meeting or function room in a London hotel, our local cievents team can source available venues for you asap. If your options or budget are limited, consider holding your event just outside Greater London, where rates will be lower and you'll avoid more of the heavy traffic.

Impacts on the Tube

During the Games, London's Underground will gear up to make an additional 20 million trips per day! The Jubilee, Central and Northern Lines will be particularly busy and commuter hotspots will include The West End, Westminster, Bank, The South Bank from Waterloo to London Bridge, Canary Wharf, Stratford and Canning Town, Liverpool Street, and King's Cross St Pancras. So try to organise your event away from these areas if practical.

Road and river services

These will be impacted by high demand and temporary road closures around the Olympic Route Network and Paralympic Route Network. Specific areas to be affected - and therefore to avoid if possible - will include Eton Dorney, Hadleigh Farm, Lee Valley, White Water Centre, Weymouth, Portland and regional football stadiums such as Cardiff and Manchester.

Need help?

With on-the-ground intel from our London-based team, cievents can give you all the advice and assistance you need to organise and ensure your London 2012 event is a winner!

You can contact alyssa.oconnell@cievents.com.au to get started on planning your event.

 
 
 
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